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CAROLINE SABOURIN
Welcome: Welcome
FREELANCE BUSINESS CONSULTANT
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MARKETING & PR
CORPORATE PARTNERSHIPS
PROJECT MANAGEMENT
DIGITAL STRATEGY
EVENTS
PRESS LIAISON
SALES STRATAGY
BRANDING
NETWORKING
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Welcome: About Me
I have been honoured to enjoy a 30 year career in professional Motorsport.
From Organisation, Logistics, VIP Hospitality, Press Liaison, and Merchandise, I have worked alongside the majority of Circuits and Governing Bodies of the Sport.
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I organised Motorsports Events on a Global basis, whilst running a Sports Car Championship consisting of 60 International Teams.
Destinations Include -
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The Australian Formula One Grand Prix | Monza | Nurburgring | Donington | Spa Francorchamps | Brno | Jerez | Montreal | Elkhart Lake | Goodwood Festival Of Speed | Hurlingham Club | A1 Ring | Zandvoort | Silverstone
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This has given me an excellent understanding of Marketing & PR, a strong Commercial Negotiation Skill Set and a practical approach to Real Time Management of both People and Situations under pressure and in planning.
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Over time, my specialist skill became Sponsorship, Commercial Partnerships & Contract negotiation, working at Silverstone on the Worlds Largest Racing & Rock Festival for a ten year period.
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During this time, I signed amongst others -
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The AA | BMW | Chopard | JET P66 | Silverstone Auctions | Adrian Flux | Henri Lloyd | Porsche | Maserati | eBay | Pure Michigan | Villeroy & Boch | Ssangyong | Gallet | Route 66 | Caterham Cars | JLR
I also worked on World Grand Prix Bike Legends, The Veteran Car Run and The Regent Street Motorshow during this period, transferring many of the above brands to these events also.
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Now 'Semi Retired' from Motorsport, I am enjoying transferring my skills to main stream business from my office in Sandwich, Kent, working on a Freelance basis.
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NEW - MY DIGITAL DESIGN AGENCY
The Club Sandwich
During C19 Motorsport came to a halt along with everything else. So I set myself a challenge of learning a 'pandemic proof' skill set and the 'Club Sandwich' was born.
Using my commercial business knowledge, this little agency stands apart from others as it can act as an advisor and strategist alongside creating content.
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Please check the link below to find out more!
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